Jeanie Buss got here out of nowhere with a tweet that left social media buzzing over the weekend. She isn’t very lively on the platform, tweeting on the absolute most 4 occasions monthly. Her final two have been about WOW Ladies of Wrestling, of which she is a co-owner, and the one earlier than that was a retweet of a trailer for the upcoming multi-part Hulu documentary in regards to the historical past of the Los Angeles Lakers. That was her exercise for the month of June.
Nevertheless, Buss opened July with one thing apart from a promotion of content material that she is producing. On Sunday she despatched out a tweet that learn extra like a musing that she determined to share.
It begins along with her lacking Kobe Bryant, who she does tweet about now and again. Then it goes on to speak about how a lot he valued group over self — him working like that on a regular basis is definitely debatable. “Your rewards would come in the event you valued group targets over your personal then every part would fall into place.” Buss then let the world know that she doesn’t tweet usually by ending it, “all can reply.” So long as the remark circle isn’t light, that’s precisely how Twitter works.
Ignoring Buss deciding to elucidate how individuals have interacted on Twitter for 15 years, the remainder of the tweet is sort of deserving of the Druski “what do you imply by that” meme. Or, since she determined to share these ideas that obtained 79,000-plus likes and greater than 5,000 replies throughout a time when the NBA season is about nothing however hypothesis, perhaps a meme of Brian Windhorst fascinating the First Take desk, and a number of social media, on the Friday earlier than Independence Day by asking “What’s happening in Utah,” repeatedly for 2 minutes whereas slowly drawing a parallel between what new Utah Jazz normal supervisor Danny Ainge did in constructing the present Boston Celtics roster by accumulating belongings, and declaring Ainge is doing the identical at his new job. Hours after presumably Windhorst’s finest two minutes ever on tv, the Jazz traded Rudy Gobert to the Minnesota Timberwolves for 4 first spherical draft picks.
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So what’s happening with Jeanie Buss? Sending out cryptic tweets throughout foolish season, why would she do this? Will we should be listening to what’s happening with Buss? Do the Phoenix Suns and Brooklyn Nets want to seek out out what’s happening with Buss? Will Kyrie Irving and Joe Harris find yourself with the Lakers for Talen Horton-Tucker, Russell Westbrook and a 2027 first-round decide? Is she upset with the Los Angeles Lakers’ teamwork final season?
It’s additionally a risk that she’s messing with us. She threw that on the market on a Sunday night time at 11 p.m. pacific time to rile up all of the Lakers followers and when the Laker haters awoke it might add gas to their beliefs that the Lakers are a tire hearth with no aid in sight. That final one is probably the most unlikely, however whether or not she is aware of it or not, her tweet was fairly the Jerry Jones transfer. While you personal probably the most recognizable group in knowledgeable league, something you say about it generates an enormous quantity of consideration.
That method is how Jones made the Dallas Cowboys probably the most worthwhile sports activities franchise on the planet. They haven’t performed in an NFC Championship Sport because the 1995 season, however whereas a First Take A-Block subject in September might be in regards to the Cowboys, it may be about them in March or Might. If successful the large one isn’t in sight, placed on a present, and all the time be accessible for a quote.
Buss has one thing that the Cowboys wouldn’t have, she owns the winningest franchise in main American skilled sports activities since they have been broadly built-in. Of their 27 World Sequence championships the Yankees gained their tenth actually the 12 months Jackie Robinson entered the MLB. Since MLB peaked within the Seventies with 20 p.c of its gamers being Black, the Yankees have gained seven. Of the Lakers 13 championships they’ve gained in Los Angeles 12 got here after the ABA/NBA merger, and 6 because the flip of the millennium. The Cowboys have been closest most just lately to a Tremendous Bowl when a ball moved in Dez Bryant’s arms in 2014.
They’ve nonetheless bought the celebrities on the sidelines and now they’ve the Crypto firm identify on their stadium as an alternative of the place the place individuals purchase workplace provides and use printers on the uncommon event that they want one.
She’s already bought the documentary celebrating the franchise’s lore, Buss must ramp up conserving the Lakers on peoples’ minds. Perhaps she threw shade on Sunday at LeBron James, Anthony Davis, and Russell Westbrook, perhaps at her entrance workplace, or perhaps she simply misses Bryant. Regardless, with Irving to Lakers trending, her tweet did huge numbers on a vacation weekend and she or he’s not an enormous social media character.
So what’s happening with Jeanie Buss? I don’t know, and she or he clearly hasn’t discovered her Danny Ainge to show her franchise round. However this putting the wick of this tweet within the social media hearth for it to blow up is nice enterprise. She ought to stick with it.